Financial Data
Updated 16 Jan 2021

Conversion of leads into sales

You’ve worked hard to build up a quality lead list that’s up-to-date. What you do next with that list will determine how many of those leads will be converted to sales.

How quickly and the way in which you follow up on leads can have enormous impact on your conversion rate – and hence your bottom line.

Too many businesses are losing up to 95% of their sales opportunities by not following up on leads properly.

If this is the case, what’s needed is a better strategy for converting more of those leads into sales.


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