As a key investment location, South Africa not only offers its own market opportunities, but also serves as a gateway to the rest of the market on the African continent.
Important drivers for inward investment include the country’s status as the most advanced economy in sub-Saharan Africa and its strong tourism potential and mineral wealth; while the country’s preferential access to the EU market (through a free-trade agreement) and to the US market (under the African Growth and Opportunity Act (AGOA) also supports investment.
South Africa boasts a diverse economy, driven by the services industry. It is moving towards becoming a knowledge-based economy with a greater focus on technology, e-commerce, and financial and other services.
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